01-03-2012
Set Networking Goals
Week 1 of 52 Strategies for Networking Success
by Eric D. Jackson, Verispect Marketing
If most businesses do not have business plans, then what are the chances that most businesses have marketing or sales goals, or even networking goals?
Most of us have been guilty of not practicing what we preach. How true is the old story of the Cobbler's Shoes? Though we know what we should do, often we don't at all. In the book The 29% Solution, Mi...
07-08-2011
Referral Marketing and BNI
by Eric Jackson
Business Networking or Word of Mouth Marketing is one of the most effective marketing components in growing many businesses by delivering warm, qualified referrals from trusted sources over time by building credible relationships in your marketplace.
BNI and Referral Institute would suggest an investment in three networks as part of developing those relationships in your...
07-01-2011
Spectacular Websites with Webtacular
by Eric Jackson
A new tool for any designer to create a website is here! Of course there are the traditional programming and development tools for the uber web professional, but what about a tool that is user friendly for every designer. Whether you are a web site development veteran or a graphic designer new to website design for your clients you will find
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06-28-2011
What should a "marketing consultant" really do?
by Eric Jackson
For a small business you are not hiring someone full time with salary and benefits to run your marketing "department". Chances are most small businesses aren't working with an "agency" either. So where does that leave a business owner? With no time and focus for their core business.
A marketing cons...
06-26-2011
Verispect Marketing's Scalable Solutions
by Eric Jackson
Practice What You Preach...
Welcome to our new small business platform website (version 4.0)!
Our site has new features and functionality, like this blog, and we will be rolling out new and improved pages in v4.0 as our company begins it's 4th year in business. We want to thank all of our clients and partners for your ongoing s...
